{"id":14381,"date":"2022-08-22T08:00:00","date_gmt":"2022-08-22T06:00:00","guid":{"rendered":"https:\/\/www.infolocale.fr\/blog\/?p=14381"},"modified":"2022-10-19T17:37:11","modified_gmt":"2022-10-19T15:37:11","slug":"publications-associations-presse","status":"publish","type":"post","link":"https:\/\/www.infolocale.fr\/blog\/publications-associations-presse\/","title":{"rendered":"Vos Publications, d\u00e9sormais diffus\u00e9es sur les pages web locales du premier quotidien fran\u00e7ais"},"content":{"rendered":"\n<p class=\"has-black-color has-pale-cyan-blue-background-color has-text-color has-background\"><span style=\"font-size: revert; color: initial;\">Les associations utilisatrices de l&rsquo;outil publication pourront d\u00e9sormais voir leurs contenus diffus\u00e9s sur les pages locales du site internet de l&rsquo;un des sites d&rsquo;information les plus consult\u00e9s de France : ouest-france.fr.<\/span> <br><br><span style=\"font-size: revert; color: initial;\">Les publications&nbsp;s\u00e9lectionn\u00e9es&nbsp;seront diffus\u00e9es sur les pages de la commune de l&rsquo;association ou de l&rsquo;organisme.&nbsp;Pour \u00eatre s\u00e9lectionn\u00e9e,&nbsp;une&nbsp;publication devra remplir des conditions de qualit\u00e9 : photo, \u00e9criture, respect des droits d&rsquo;auteurs&#8230;<\/span><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-50\"><a class=\"wp-block-button__link has-white-color has-luminous-vivid-amber-background-color has-text-color has-background\" href=\"https:\/\/www.infolocale.fr\/decouvrir\/publications-53\/?utm_source=blog&amp;utm_medium=banner&amp;utm_campaign=blog-content\">&gt;&gt; Diffuser une publication<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Mes publications : un outil pour&nbsp;communiquer sur votre association&nbsp;<\/h2>\n\n\n\n<p>Courant Juillet 2021,&nbsp;Infolocale&nbsp;lan\u00e7ait un nouvel outil d\u00e9di\u00e9 \u00e0 la communication des associations intitul\u00e9&nbsp;:&nbsp;<a href=\"https:\/\/www.infolocale.fr\/blog\/blog-pour-association\/\">Mes&nbsp;Publications<\/a>.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Cette&nbsp;fonctionnalit\u00e9&nbsp;propose \u00e0 ses utilisateurs de diffuser des nouvelles de leur association au travers de publications&nbsp;\u00e9crites.&nbsp;A son lancement, l&rsquo;outil vient seconder l\u2019<a href=\"https:\/\/www.infolocale.fr\/blog\/agenda-en-ligne\/\">agenda<\/a>&nbsp;que&nbsp;plus de 60 000 associations&nbsp;utilisent&nbsp;d\u00e9j\u00e0&nbsp;pour&nbsp;communiquer sur&nbsp;leurs&nbsp;\u00e9v\u00e9nements \u00e0 venir.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Diffusez vos publications sur l&rsquo;un des sites&nbsp;internet&nbsp;les plus fr\u00e9quent\u00e9s de France&nbsp;<\/h2>\n\n\n\n<p>Jusqu\u2019\u00e0 pr\u00e9sent, les publications \u00e9crites par les associations&nbsp;\u00e9taient diffus\u00e9es&nbsp;:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>sur&nbsp;le profil de votre&nbsp;association,&nbsp;&nbsp;<\/li><li>sur&nbsp;les pages d\u2019<a href=\"https:\/\/www.infolocale.fr\/pays-de-la-loire\/mayenne\/laval-53000\/?utm_source=blog&amp;utm_medium=banner&amp;utm_campaign=blog-content\">information locales&nbsp;de&nbsp;votre ville<\/a> du site&nbsp;Infolocale.&nbsp;<\/li><\/ul>\n\n\n\n<p>Aujourd&rsquo;hui, Infolocale leur offre une nouvelle visibilit\u00e9. En effet, les associations utilisatrices de l&rsquo;outil pourront voir leurs contenus diffus\u00e9s sur les pages locales du site internet du journal Ouest-France.<\/p>\n\n\n\n<p>Apr\u00e8s une premi\u00e8re ouverture sur deux d\u00e9partements, la Mayenne et le Finist\u00e8re, ce sont d\u00e9sormais toutes les villes de France qui seront ouvertes aux publications d&rsquo;Infolocale.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Une visibilit\u00e9 \u00e9norme pour votre association, m\u00eame si vous n&rsquo;\u00eates pas dans l&rsquo;Ouest !<\/h3>\n\n\n\n<p>Alors oui, une visibilit\u00e9 dans le journal Ouest-France peut para\u00eetre moins utile aux associations de Marseille et de Lille, qu&rsquo;elle ne le sera \u00e0 celles de Rennes ou de Caen, mais laissez-nous vous convaincre du contraire ! <\/p>\n\n\n\n<p>Avec environ 150 millions de visiteurs par mois, le site ouest-france.fr est un levier unique. Il se classe r\u00e9guli\u00e8rement dans les premi\u00e8res places des sites internet d\u2019information les plus fr\u00e9quent\u00e9s de France, mais aussi, parmi les sites&nbsp;internet francophones&nbsp;les plus fr\u00e9quent\u00e9s&nbsp;du monde.&nbsp;<\/p>\n\n\n\n<p>Son rayonnement va bien au del\u00e0 de ses fronti\u00e8res historiques. Aujourd&rsquo;hui, le site ouest-france.fr est consult\u00e9 sur l&rsquo;ensemble du territoire et traite l&rsquo;information qu&rsquo;elle soit locale, nationale ou internationale. Il est un acteur incontournable de la presse hexagonale et poss\u00e8de un tr\u00e8s grand nombre de site locaux sur l&rsquo;ensemble du territoire fran\u00e7ais. <\/p>\n\n\n\n<p>Cette visibilit\u00e9, sur un site populaire et renomm\u00e9 offre un levier de communication exceptionnel, non seulement aux associations de l&rsquo;ouest, mais aussi \u00e0 l&rsquo;ensemble des associations de France. Aussi, cette nouvelle visibilit\u00e9 offerte par Infolocale fait de notre outil le <a href=\"https:\/\/www.infolocale.fr\/blog\/cat\/boite-a-outils\/outils-communication-association\/\">levier gratuit de communication<\/a> le plus performant disponible pour les associations fran\u00e7aises.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/www.ouest-france.fr\/pays-de-la-loire\/evron-53600\/\" target=\"_blank\" rel=\"noopener\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.infolocale.fr\/blog\/wp-content\/uploads\/2021\/10\/home53.jpg\" alt=\"\" class=\"wp-image-14405\" width=\"639\" height=\"449\" srcset=\"https:\/\/www.infolocale.fr\/blog\/wp-content\/uploads\/2021\/10\/home53-300x210.jpg 300w, https:\/\/www.infolocale.fr\/blog\/wp-content\/uploads\/2021\/10\/home53-768x538.jpg 768w\" sizes=\"(max-width: 639px) 100vw, 639px\" \/><\/a><figcaption>Les publications des associations viendront s&rsquo;int\u00e9grer sur la home de votre r\u00e9daction la plus proche<\/figcaption><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Quels seront les crit\u00e8res de diffusion ?&nbsp;<\/h2>\n\n\n\n<p>Pour \u00eatre retenues parmi les publications diffus\u00e9es sur le site d\u2019Ouest-France, vos publications devront remplir un certain nombre de crit\u00e8res.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Ces crit\u00e8res seront :&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>des crit\u00e8res&nbsp;de qualit\u00e9 d\u2019\u00e9criture,<\/li><li>de pr\u00e9sentation de la publication,&nbsp;&nbsp;<\/li><li>de pr\u00e9sence de photo d\u2019illustration,<\/li><li>le respect des droits d&rsquo;auteurs.<\/li><\/ul>\n\n\n\n<p>Pour ce qui est des droits d&rsquo;auteurs, vous devrez \u00eatre auteur des contenus que vous diffusez sur Infolocale. En outre, tous&nbsp;les copi\u00e9s\/coll\u00e9s issus d&rsquo;articles publi\u00e9s dans la presse ou dans les supports de communication de vos collectivit\u00e9s ne pourront \u00e9videmment pas \u00eatre retenus. Il en sera de m\u00eame pour les photos, pour lesquelles vous devrez imp\u00e9rativement \u00eatre d\u00e9tenteur des droits.<\/p>\n\n\n\n<p>Nous attirons votre attention sur ce point. En effet, toute violation des droits d&rsquo;auteurs engage la <a href=\"https:\/\/www.infolocale.fr\/blog\/responsabilite-penale-civile-association\/\">responsabilit\u00e9 de l&rsquo;association<\/a> et potentiellement de ses dirigeants.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Comment utiliser l&rsquo;outil Mes Publications d&rsquo;Infolocale ?<\/h2>\n\n\n\n<p>Vous avez une association en Mayenne ou dans le Finist\u00e8re ? Vous souhaitez voir vos publications diffus\u00e9es sur les sites d&rsquo;Infolocale et d&rsquo;ouest-france.fr ? Pour augmenter vos chances et profiter de cette nouvelle visibilit\u00e9, nous vous proposons de continuer votre lecture avec ces deux articles.<\/p>\n\n\n\n<div class=\"wp-block-coblocks-services\"><div class=\"has-columns has-2-columns has-responsive-columns has-medium-gutter\">\n<div class=\"wp-block-coblocks-service\"><figure class=\"wp-block-coblocks-service__figure\"><a href=\"https:\/\/www.infolocale.fr\/blog\/idees-darticles-pour-blog-association\/\"><img decoding=\"async\" src=\"https:\/\/www.infolocale.fr\/blog\/wp-content\/uploads\/2021\/08\/idees-articles-blog-association.jpg\" alt=\"id\u00e9es d'articles pour le site ou le blog d'une association\"\/><\/a><\/figure><div class=\"wp-block-coblocks-service__content\">\n<h3 class=\"has-text-align-none wp-block-heading\"><a href=\"https:\/\/www.infolocale.fr\/blog\/idees-darticles-pour-blog-association\/\">8 id\u00e9es de sujets pour vos publications<\/a><\/h3>\n\n\n\n<p class=\"has-text-align-none\"><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-coblocks-service\"><figure class=\"wp-block-coblocks-service__figure\"><a href=\"https:\/\/www.infolocale.fr\/blog\/infolocale-blog\/\"><img decoding=\"async\" src=\"https:\/\/www.infolocale.fr\/blog\/wp-content\/uploads\/2021\/06\/infolocale-blog.jpg\" alt=\"blog gratuit pour association\"\/><\/a><\/figure><div class=\"wp-block-coblocks-service__content\">\n<h3 class=\"has-text-align-none wp-block-heading\"><a href=\"https:\/\/www.infolocale.fr\/blog\/infolocale-blog\/\">Tuto. Comment \u00e9crire une publication sur Infolocale ?<\/a><\/h3>\n\n\n\n<p class=\"has-text-align-none\"><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-coblocks-service\"><div class=\"wp-block-coblocks-service__content\">\n<h3 class=\"has-text-align-none wp-block-heading\"><\/h3>\n\n\n\n<p class=\"has-text-align-none\"><\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-50\"><a class=\"wp-block-button__link has-luminous-vivid-amber-background-color has-background\" href=\"https:\/\/www.infolocale.fr\/decouvrir\/publications-53\/?utm_source=blog&amp;utm_medium=banner&amp;utm_campaign=blog-content\">&gt;&gt; Ecrire une publication <\/a><\/div>\n<\/div>\n\n\n\n<p><br>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les associations utilisatrices de l&rsquo;outil publication pourront d\u00e9sormais voir leurs contenus diffus\u00e9s sur les pages locales du site internet de l&rsquo;un des sites d&rsquo;information les [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":14410,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_mo_disable_npp":"","footnotes":""},"categories":[6],"tags":[86],"class_list":["post-14381","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actu-acteurs-locaux","tag-fonctionnalites"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Association : comment communiquer gratuitement dans la presse locale ? 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